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Standing Room Only: Strategies for Marketing the Performing Arts Standing Room Only: Strategies for Marketing the Performing Arts by Philip Kotler Ph.D.,Joanne Scheff

Standing Room Only: Strategies for Marketing the Performing Arts

by Philip Kotler Ph.D.,Joanne Scheff


ISBN 13: 9780875847375

Format: Hardcover (560 pages)
Publisher: Harvard Business Review Press
Published: 01 Jan 1997

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